Building Performance Association Website
After working with the Building Performance Association (BPA) for a few years, we knew one of our biggest marketing tools would be a new website. This site will serve as the hub for all things BPA.
BPA has a long history, and part of our task was combining nine existing websites into one streamlined place. This streamlined hub now connects users to our client’s career center, news, industry journal, upcoming events and more.
In another portion of the project was the client’s membership portal, which our team was tasked with researching new systems and adding all existing members to the sytem. Working with MemberPress, our team transferred and connected all existing members into the new system before launch, continuing to monitor the system post-launch.
Within two months of launch, there was a surge of over 20,000 users to the site, with 30.5% of those users coming from direct traffic. As well as 3,000+ views to the journal and 2,000+ combined resource and training views.
