Johnny Morris Nature Resorts & Big Cedar Lodge Websites
We’ve been bringing the experiences of Johnny Morris Nature Resorts online for a few years, and our latest project with their team included the design and development of two of the Bass Pro Shops hospitality businesses, namely Big Cedar Lodge. To further establish the digital space for the brand, Johnny Morris Nature Resorts website was created to provide one platform to house the information for all three of their resorts (and more coming soon), including shared guest resources and career opportunity spaces.
The new Big Cedar Lodge site features an updated design and content organization with the user in mind. With the use of photography, videography, and compelling copy, we had a blast telling the dynamic story of this outstanding resort. Both sites utilize a blog function to share fresh content and keep users engaged with what’s happening at the resorts.
Highlights of the New Websites
- A blog function that shares fresh content and keeps users engaged with what’s happening at the resorts
- A custom feed for resort promotions
- An improved event and activity calendar
- A new guest resources page
- A flexible design that can be recreated on the individual sites for other Johnny Morris Nature Resorts in the future
- A user experience that encourages each new visitor to book their experience from a day golf trip, weekend getaway or an extended stay vacation