In the June 2 General Municipal Election, the Francis Howell School District voted to place Proposition S on the ballot. Prop S is a no tax rate increase bond issue that will provide the funding for 100+ construction projects to improve every school in the district. Working with Citizens for Francis Howell, our team was tasked with creating awareness within the community through digital platforms.

Over the course of three weeks leading up to election day, we implemented a social media awareness campaign—sharing the details of Prop S, how this issue impacts the local community and general voting information. Focusing mostly on Facebook, the page following increased by over 75% and the content shared reached over 23,000 people in the community.

Social Media Posts

Calling all parents to #VoteYesOnPropS in the June 2 election!
Approval of Prop S will fund the improvements needed on…

Posted by Citizens for Francis Howell on Saturday, May 23, 2020

If you need a reason to vote yes on Prop S on June 2, we’ll give you 17,000. Our 17,000+ students across the district…

Posted by Citizens for Francis Howell on Saturday, May 23, 2020

Did your polling place change for the June 2 election? Check out the list of updating polling locations below. And, be…

Posted by Citizens for Francis Howell on Thursday, May 28, 2020

Digital Billboard Displayed on I-70

Prop s Billboard

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